博客來精選推薦The Advertising Concept Book- Think Now, Design Later- A Complete Guide to Creative Ideas, Strategies and Campaigns
The Advertising Concept Book- Think Now, Design Later- A Complete Guide to Creative Ideas, Strategies and Campaigns
The Advertising Concept Book- Think Now, Design Later- A Complete Guide to Creative Ideas, Strategies and Campaigns 評價
網友滿意度：
不論是在學生時期或開始工作後
我對語言一直都有難以言喻的嚮往~~
自英文的從國中啟蒙
能夠用其他語言的邏輯來思考事情
也是一件很有趣的一件事
跟一般人喜歡用吃吃喝喝出遊玩來打發時間
我更喜歡用書籍安靜的充實自己
所以特別跟大家推薦我目前在看的
The Advertising Concept Book- Think Now, Design Later- A Complete Guide to Creative Ideas, Strategies and Campaigns
非常好上手、條理分明
對於希望入門別太難的人很適合
而且這最大的成就感就是用新學的
語言查資料了XD
看自己key出之前完全不了解的文字或音
真的有滿滿的感動啊~~
希望推薦的這本書能夠讓大家都能
感受或得知識的喜悅!
一起讀書向前邁進吧!
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The Advertising Concept Book- Think Now, Design Later- A Complete Guide to Creative Ideas, Strategies and Campaigns
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商品訊息功能:
商品訊息描述:
A former advertising designer at Ogilvy London counsels advertising professionals on how to make a successful ad by focusing on its basic messages rather than its special effects, in a guide that covers such topics as copywriting, media strategies, and the qualities of the industry’s most successful campaigns. Original.
商品訊息簡述:
- 作者： Barry, Pete
- 原文出版社：Thames & Hudson
- 出版日期：2016/07/26
- 語言：英文
The Advertising Concept Book- Think Now, Design Later- A Complete Guide to Creative Ideas, Strategies and Campaigns
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